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Diamond
Diamond audio visual is a retail and installation brand in the home entertainment market. They sell and install cutting-edge home entertainment systems; aimed at the premium-end of the market and early adopters of new audio visual technologies.
Requirements
The start-up audio-visual brand required a modern brand that supported the slick and cutting-edge technology that they sell and install; and an online web-design to sell to a wider internet audience.
Solution
Cre8ive Wisdom was engaged to create branding to meet the brief and a website design to support the online activities (launched April 2008).
Outcome
The branding has been well received within the marketplace with Diamond concentrating on direct and trade sales within the South Coast area. Once initial sales levels had been established and their business targets met, the client then launched the online retail branding and website, which has since been acquired by a larger national brand within the same sector.
